Our Mission Statement

By showcasing golf's greatest players, we engage, inspire and positively impact our fans, partners and communities worldwide.


Our team is DRIVEN. We are:

  • DIVERSE: Our diversity shines through our backgrounds and perspectives, and we showcase golf as a game for all.
  • RESPECTFUL: We honor the game's rich history and values, and we act with integrity in all of our endeavors. 
  • INNOVATIVE: Our efforts constantly evolve in order to engage new fans, as we are passionate fans ourselves.
  • VIGILANT: We protect the TOUR brand, culture and mission.
  • ENERGETIC: We bring enthusiasm to our work, thanks to our unique position in the golf, sports, and entertainment industry.
  • NEVER-COMPROMISING: our commitment to excellence is nurtured by the positive impact we make on countless communities and lives.


As a global organization, the PGA TOUR  aspires to reflect the regions and communities where we play as we believe diversity of thought and background is vital to our success and growth. We strive to create an inclusive and welcoming culture and be a positive example for all of our constituents and partners.